Established in 1996, the Blues is one of the most successful franchises in world rugby. As winners of the inaugural Super Rugby championship, we have a legacy of four titles making the Blues the second most successful club in Super Rugby history. The Blues represents a region that produces one third of all registered players in New Zealand and is based in the country’s largest city with a dynamic economy and international outlook. We have a proven history of developing strong partnerships with international partners, sharing the Blues way of high-performance rugby development and platform for our partners commercial and marketing growth.